1- Teach&show them that asking customer update is NOT to track them but to help them close their sales
2- Be close to them, try to make at least weekly meetings about the pipeline
3- Try gamification, for sure will make them smile
4- Help them use CRM and Sales Enablement tools that can make their lives easier
And finally, we are all humans, try to be friends with everyone; your sales teams, managers, and most important – your customers.